Business Model Canvas & Lean Canvas

Visualize, test and develop your business model on a single page

Business Model Canvas and Lean Canvas are powerful tools for quickly and clearly understanding how a business model is structured. From customer segments and value propositions to revenue models and key resources. Both frameworks fit on a single page,, offering a valuable overview and supporting team alignment.

At Onepropeller, we often prefer Lean Canvas for development work due to its sharp focus on the problem, solution, and market risk. It’s faster to use, easier to test in early stages, and more actionable in innovation-driven projects.

Why it matters

A clear, visual and single-page business model makes it easier to evaluate ideas, spot risks, and make strategic decisions. The canvas tools help teams see the bigger picture, understand dependencies, and identify what needs to be validated or improved. Lean Canvas is especially valuable in uncertain or early stages where rapid validation is key. Business

Model Canvas works well when building a more complete and mature model, such as before seeking investment or partnerships. Both tools support an agile, data-driven approach that makes organizations more responsive and insight-driven.

What we offer

Lean Canvas – early-stage business development
We help identify critical assumptions, define problems and solutions, and test business ideas against real needs.

Business Model Canvas – a full picture of your business
We support the development of a complete model focusing on value flows, partnerships, revenue streams, and resources.

Workshop: Build your canvas with us
We facilitate focused, collaborative workshops to develop or refine your canvas, tailored to your current stage and challenges.

Investor-ready Canvas
We help package your business model into a clear, convincing, and visually compelling canvas for pitches and strategic presentations.

What We Offer

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Market Research

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Competitive Analysis

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User Research & Testing

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Product Solution Fit

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Product Market Fit